Gummy Bacon

My dad thoroughly enjoys the taste of bacon. Over the years, my siblings and I have bought him any bacon related item ranging from bacon soap (yes, neighborhood dogs have since loved him) to bacon toothpicks to bacon jelly beans. It would only be natural, then, that we would consider purchasing this gummy bacon but for the fact that the packaging advertises that it TASTES LIKE STRAWBERRY! I'm sorry, did I miss something? Gummy bacon that looks like bacon but is strawberry flavored? Awesome.